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Milan Cortina 2026 Olympic and Paralympic Winter Games: brands also in the race

09/04/2025
Bergamo

Confindustria Bergamo, Bergamo – Assosport, in collaboration with the law firm Studio Torta and Confindustria Bergamo, is organizing a meeting with a view on the Milan Cortina 2026 Olympic and Paralympic Winter Games, in which ambush marketing, the use of testimonials and ambassadors, sponsorships and opportunities for brands will be discussed. Carmelo Carbotti, Head of Strategic Marketing & Research, will be a speaker, presenting testimony from Banca Ifis on this specific sector.

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